balanced elementsBranding Project
This branding project was for a custom aromatherapy company that infuses the four elements - fire, water, earth, and air - into the products they produce.
The chosen option takes the form of a woman in pyramid shape - comprised of the four elements. The pyramidal shape itself is also a reference to the triangular zodiac symbols for each of these four elements.
The typography mimics vintage apothecary packaging and gives the brand a sense of history.
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